KBW 2025

A month in Korea to fully immerse in Korean culture and daily lifestyle while attending Korea Blockchain Week and its side events, meeting builders, users, and communities in person. The focus is on understanding how real adoption looks beyond screens—how culture, behavior, and Web3 connect on the ground. A chance to step outside pure online context, deepen perspective through real-world interactions, and sharpen thinking around off-chain/on-chain dynamics, user behavior, and branding inside a live ecosystem.